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Social Media Metrics at Your Fingertips
19 Jul
2016
Written by MRA

Social Media Metrics at Your Fingertips »

Analyze what content garners the best engagement from your target markets so that you can focus your time crafting media that earns more engagement. As a result, your social media channel(s) will help engage your clientele towards overall brand recognition, and better yet, brand participation.

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Supply surplus leads to lower protein costs
13 Jun
2016
Written by MRA

Supply surplus leads to lower protein costs »

State
502

Food costs are lower this summer, thanks to a surplus of pork, chicken and beef, industry experts say. Coffee is a good buy, too. “There’s plenty of pork to be had,” commodities analyst John Barone says. “It should continue flowing.”

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11 questions about music licensing
7 Jun
2016
Written by MRA

11 questions about music licensing »

Music is one of the most important elements in establishing the mood in your restaurant, but under law, you must make sure you have the necessary licensing to comply with copyright statutes before playing it. Performing rights organizations (“PROs”), such as BMI, ASCAP and SESAC, act as intermediaries between restaurants and songwriters to protect intellectual property and make licensing more cost-effective and convenient.

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MRA endorses telephone service provider
18 May
2016
Written by MRA

MRA endorses telephone service provider »

The Missouri Restaurant Association is pleased to announce our newest endorsed partner, Nexumi Communications. Nexumi is an internet based phone system providing a cutting edge, state of the art solution to your telephone needs.

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Facebook’s newest feature could be your new best friend
17 May
2016
Written by MRA

Facebook’s newest feature could be your new best friend »

NEWSState
525

Dynamic Ads make advertising much easier, especially for e-commerce websites that sell multitudes of products. Without Dynamic Ads, advertisers would need to manually create ads and Website Custom Audience for each of their products. Dynamic Ads provide Facebook a product catalog and ad template that changes based on factors including viewing a product, but not buying.

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MRA scholarships and giving back
11 May
2016
Written by MRA

MRA scholarships and giving back »

As final exams conclude this week at most colleges and universities, it is appropriate to think of the group of 49 students who received financial assistance during the past academic year as a recipient of a scholarship awarded by one of MRA’s affiliated chapters.

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Tips for Your Website’s Accessibility
27 Apr
2016
Written by MRA

Tips for Your Website’s Accessibility »

State
440

Although there are no legally-binding rules or regulations, the DOJ has been pressuring businesses to comply with the “voluntary” Web Content Accessibility Guidelines. It is intended to make content accessible to a wider range of people with disabilities, including blindness and low vision, deafness and hearing loss, learning disabilities, cognitive limitations and limited movement.

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11 resources to recruit, retain and build a star workforce
27 Apr
2016
Written by MRA

11 resources to recruit, retain and build a star workforce »

State
518

Discover ideas to recruit, retain and develop stellar employees. Top training and HR execs share ideas, anecdotes and innovations in 11 workforce engagement sessions at the NRA Show. Join us May 21 through 24 in Chicago to take ideas to train, advance and motivate your team.

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Know your clientele before drastic changes
18 Apr
2016
Written by MRA

Know your clientele before drastic changes »

State
473

With higher costs coming around the country related to higher minimum wages, increases in overtime pay, insurance and other areas, restaurant owners may think the answer is to overhaul pricing or introduce items with larger margins in order to offset the higher costs of operation.

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Controlling the costs of using cage-free eggs
11 Apr
2016
Written by MRA

Controlling the costs of using cage-free eggs »

State
589

While restaurant owners and operators can try to pass this cost off to customers, recent media reports suggest that although consumers are willing to pay more for cage-free eggs at the grocery store, they are less likely to pay more for them at a restaurant. That means that operators will have to make up that cost elsewhere.

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